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JackRabbit Systems: 2016 Searches and Referrals

SEARCHES & REFERRALS

Book › Direct, powered by JackRabbit Systems, had a monumental year in 2016, and we can’t wait to tell you all about it.  For the next few months, we’re going to highlight some of the important trends and data points we’ve been gathering across our 243 DMO partner sites in the U.S., Canada and the Caribbean, and offer up some perspective on what that can mean for our clients.

We’re going to start by analyzing the two key data points that are fundamentally JackRabbit: Searches & Referrals. (more…)

Product Spotlight: Custom Interstitial

JackRabbit now offers the opportunity to customize the interstitial that counts down the transition between your results page and the property’s website.   (more…)

Meet the “Bleisures:” New Travel Trends of Business Travelers

Bleisure Travler

The “bleisure” traveler is a frequent business traveler who mixes their business trips with leisure time. They maximize their business travel by extending their trips to accommodate fun leisure activities and they often take a loved one—or sometimes the whole family—along for the trip. With conference and convention attendees among the most likely to turn their business trips into a bleisure trip, huge revenue opportunities are opening up for both conference and event organizers and Destination Marketing Organizations. Here’s a closer look at this emerging trend: (more…)

What Attendees Really Want in a Mobile Event App—and How to Make Them Love It

Event › Direct by Jackrabbit

Attend any event today and most likely you’ll find a dedicated mobile app. In fact, eighty-six percent of event planners expected to have an app at their event in 2016.

But as mobile event apps become the norm, what capabilities do attendees really want? And more importantly, how do planners add new features to make them love it?
(more…)

Zerista: A Deeper Dive into the Winter 2017 Infographic

Meetings Mag by Morgan Halaska

In our Winter 2017 issues, we’re featuring the tech companies that were part of the 2016 ibtm America TechCollective in partnership with DAHLIA+. Because we can only fit so much in print, read on here for our full interview with Dade J. Gaylord, vice president of operations, Zerista, by JackRabbit Systems, Inc. (more…)

Jackrabbit Systems Acquires Zerista

zerista-by-jackrabbit-hz
Travel search engine leader integrates event management system to expand full suite of travel and meetings services.

JackRabbit Systems, Inc., the tourism and travel industry’s preferred choice for development of custom travel search engines for destination and travel portal websites, has completed the acquisition and integration of Zerista, Inc., the forward-thinking provider of online event management platforms for the life sciences, financial, media, and association industries. (more…)

New Book › Direct Search Engine Launches, September 2015

JackRabbit Systems, Inc. is pleased to announce a partnership with and the launch of Book › Direct on the following Destination Marketing Organization websites:

Dothan, AL CVB

Burbank YMCA (Partner site of Visit Burbank)

Mt. Shasta (Partner Site of Cycle Siskiyou)

Yreka CA Chamber (Partner Site of Cycle Siskiyou)

(more…)

New Book › Direct Lodging Search Engine Launches, August 2015

JackRabbit Systems, Inc. is pleased to announce a partnership with and the launch of Book › Direct on the following Destination Marketing Organization websites:

Explore Oakridge

Hilton Head

Charleston CVB
(more…)

New Book › Direct Lodging Search Engine Launches, July 2015

JackRabbit Systems, Inc. is pleased to announce a partnership with and the launch of Book › Direct on the following Destination Marketing Organization websites:  (more…)

New Book › Direct Lodging Search Engine Launches, June 2015

JackRabbit Systems, Inc. is pleased to announce a partnership with and the launch of Book › Direct on the following Destination Marketing Organization websites:

Cache Valley

Petoskey Area

Flagstaff

Russell County

Lenawee County

Southwest Michigan
(more…)

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